Other Content
Out of Home Ads
CLIENT
Magazines Canada
WORK
Project Management
This out-of-home campaign included video walls at Toronto City Centre Airport and digital outdoor billboards in multiple Canadian airport locations. The campaign required sourcing and negotiating for media to reach the desired audience, using available assets and budget allocation. I guided creation of a 15-second edit of an existing 30-second video, and creative adaptations for the digital billboards.
Magazine Moments Enewsletter
CLIENT
Magazines Canada
WORK
Editing and copywriting
Selected and wrote content for a monthly enewsletter highlighting current issues of Canadian magazines for a broad consumer audience. The work included developing the editorial plan and MailChimp execution, and working with staff who handled ongoing execution.
